We were entrusted by a pharmaceutical client to handle the intricate logistics of a pivotal multi-day meeting that announced the new CEO at Ethicon, Inc. To seamlessly tie together the leadership message and the celebratory finale, we crafted the theme of ‘Links,’ symbolizing leadership and the guests’ shared passion for golf.
For the finale, we secured a prestigious national golf club, just minutes from the meeting hotel venue, where renowned Harvard Business School Professor and bestselling author Bill George delivered an inspiring keynote. Guests enjoyed a glow-in-the-dark 'Closest to the Hole' putting contest, complete with contest prizes, making for a memorable capstone to the week.
Meticulous execution was key as the meeting addressed critical company strategy, credo, leadership and accountability.